Arouse Curiosity on Social Sites with Teasers Announcing Your Book
Your book is amazing. If you want to sell more books you need to tell the world about it. Arouse curiosity and get people talking about your book on social sites to grow your audience. Tease them and build anticipation for your book.
Tell Your Story in Small Bites
Plan a series of posts and updates that plant ideas and leave them wanting to know more. Interesting social status updates drive traffic to your blog. Provide astonishing insights and unveil your perspective in social posts. Consider creating a series of tweets based on chapters in your book. Reveal tidbits that arouse interest. Inspire their imagination. Surprise your readers. Grow your audience with quality. Focus on why your book is valuable.
Spotlight characters or an intriguing aspect of your story if you are writing fiction. Share endorsements that give your writing credibility. Reward readers with unique, colorful content or practical information.
Exploit the Power of Imagination
Smart authors use cliff-hangers. People want to know what comes next. Show glimpses of your book that unlock emotion. Unusual or exotic elements break through the ordinary conversations on social sites. Astound readers to get their attention. Then deliver on your promise. If there a secret in your book, tease with possibilities. Build suspense.
Try Before You Buy
Publishing short excerpts from your book is a popular way to attract readers. Giving away samples is a good investment. Like the food samples in a grocery store, sampling is a low-risk way for people to try out your writing. If they like the sample, you have engaged prospective book buyers.
Before you publish your book, you want to get as many people as you can talking about your upcoming book. What aspects of your book are daring, groundbreaking, pioneering or strange? Capitalize on what is innovative in your online book teasers.
Authentic stories work. Honest emotion, underdogs, second-chances, these are hooks that touch our hearts. You can talk about your book or what it took for you to write it. Talk about obstacles. Talk about triumphs. Be bold.
Every Picture Tells a Story
Use images in your social posts to get more eyeballs on what you are saying. Your book cover tells a story. You can make a video book trailer. Post photos from your book research. Post photos of yourself as you write your book. Take a quote from your book and turn it into an image. Create your own visuals using online services like canva.com or shareasimage.com where you can combine text and images like the one you see at the start of this post.
Watch the Video
In this short (under 1 minute) video, I recap why you want to arouse curiosity on social sites with teasers announcing your book.
These are a few ideas to get you thinking about ways you can arouse curiosity about your book. Now go out there and get people talking and you will sell more books.